Twitter for B2B: 8 Ways to (Not) Succeed

Twitter for B2B: 8 Ways to (Not) Succeed

We’re excited at the growing number of new Twitter users we’re finding  in the packaging, converting, and manufacturing industries. As a promotional outlet, Twitter is as relevant to B2B as it is to any B2C establishment. It is a chance to build brand awareness, connect with customers, and stay abreast of industry news & trends. […]

B2B And Social Media: Take the Poll!

Face it: B2B sales isn’t what it was 10 years ago. The growth of the internet and  surge of Social Media outlets have caused a major swing in the way we do business today.  Prospects and clients alike can easily research and choose the  solutions for their needs: often before the traditional card-toting, cold-calling salesman […]

Pack Expo 2009 – Another Smashing Success

Today we’re going to make an exception to the old rule about “what happens in Vegas” and tell you about what a great overall success this year’s Pack Expo turned out to be.  It seems that most of the post-Pack buzz focuses on strong speakers,  a high volume of new connections made, and an overall […]

Follow York Saw & Knife on Twitter!

Got something to say in 140 characters or less?  We do! York Saw & Knife is happy to announce its most recent online social endeavor: a Twitter account! If you’re already there, follow @yorksaw for great links and commentary.  We’re relatively new to the community and welcome new fans and followers any time! If you […]

Connecting

Earlier this week, we attended a webinar (billed as “From google to twitter”) on the various means of distributing news and information in the ever-expanding social media environment. The speakers discussed the social media press release and the usual suspects of twitter, facebook and LinkedIn, etc. For a free webinar, it was very interesting and […]